Managing your camper leads
Camper lead forms allow you to capture interest from prospective families outside of the enrollment process. They are designed for situations where you want to gather basic information from families before they formally apply or enroll.
Written By Adam Maddocks
Last updated About 2 hours ago
Creating a lead form
Lead forms are created from the season settings. Each lead form collects the following information:
Parent or guardian details such as name and contact information.
Camper details including name, date of birth, gender, relationship, and grade. Families can add multiple campers in a single submission.
Additional questions (optional) can be added by attaching a custom form as a second step. This works the same way as additional questions on enrollment and staff applications, letting you capture any extra information relevant to your camp or sessions.
Auto-tagging
When setting up a lead form, you can configure auto-tagging to automatically tag submissions based on their source. For example, if you attach a lead form to a specific email campaign, you can set a tag so that any leads from that form are automatically tagged accordingly. This makes it easy to track where your leads are coming from.
How submissions are handled
Families who submit a lead form drop into the system under the lead stage.
This is distinct from families who submit an enrollment application through an approval-required session, which drop into a separate applied stage.
This gives you a clear way to differentiate between families who have expressed initial interest and those who have actively applied for enrollment.